Square 1


It starts with a conversation. Let’s start together at Square 1.

For business inquiries, email:
Lauren Kanner, Founder & Chief Strategist at [email protected]

For employment opportunities, email [email protected]

For all other inquiries, email [email protected]

Square 1 Partners
(949) 390-5900
224 W. Maple Ave.
Orange, CA 92866

Square 1 Partners is a healthcare-focused, road-tested, full-service marketing agency. This isn’t our first rodeo. The partners alone have over 80 years of collective experience in medical marketing and advertising, with time well spent on both the client and agency sides of the fence. We know what makes our clients tick and how to deliver the creative goods.

While our sweet spot is in healthcare, we aren’t afraid to play in other sandboxes. It allows us to stretch our creative muscles and gives us the chance to explore new technologies. And as creatives and strategic thinkers, we just can’t help ourselves.

Learn about our people ►

We provide a soup-to-nuts offering of services, running the gamut from branding to strategic planning to creative execution to analytics (and everything in between). Our ultimate goal is to inform physicians, patients, and consumers with work that is thoughtful, engaging, and experiential, and that’s capable of generating dialog. It will ultimately contribute to behavior change and bring home the proverbial bacon.

Our Services

  • Market Research
  • Product Strategy
  • Brand Strategy
  • Creative Development
  • Message Development
  • Integrated Campaign Development
  • Practice Development
  • Digital Strategy
  • Social Media Strategy
  • Digital Execution
  • Campaign Optimization
  • Analytics
  • Medical Education

Our Expertise

  • Aesthetics
  • Cardiology
  • Diabetes
  • Hematology
  • Infectious Diseases
  • Medical Device
  • Oncology
  • Ophthalmology
  • Orthopedics
  • Psychology
  • Radiology
  • Sleep Disorders
See our work ►

Quite simply, we start at Square 1. So where is that exactly? We’re glad you asked.

Square 1 isn’t as much of a where as it is a what; it’s the conversation that’s happening amongst physicians, patients, consumers, or suits in a boardroom that enlightens our overall communications process. By listening in and understanding the players, the points of view, the market dynamics, and the challenges we’re up against, we can strategically shape our approach and execute it in a way that will resonate with our target market segments and move the needle in the right direction.

This is how we approach every job, whether it’s for a budding start-up or an existing brand that needs a little invigorating (or maybe even a facelift). By laying a strong foundation at the beginning of the process, we know we can build a lasting brand or campaign that physicians, patients, and consumers will all be talking about.